What Is eCom Blueprint 2.0?
eCom Blueprint 2.0 is an ecommerce course created by Gabriel St-Germain that teaches you how to build a profitable e-commerce business. Gabriel focuses on dropshipping as the primary revenue model. He covers everything needed to launch your dropshipping business, including product selection, store creation, sourcing, and marketing strategies.
The course contains over 10 hours of content. Recent updates added four hours of fresh material, along with detailed case studies. Gabriel covers the complete dropshipping process from start to finish.
With numerous dropshipping courses available, including The $100 Startup and High Ticket Dropshipping Academy, how does eCom Blueprint measure up? Let’s examine Gabriel St. Germain’s course in this comprehensive review.
Who Is Gabriel St-Germain?
Gabriel is a Canadian online entrepreneur who has generated millions through e-commerce dropshipping. Starting in 2016, he built several successful e-commerce businesses and claims to have left college to pursue entrepreneurship full-time.
At 21, Gabriel now concentrates on establishing himself as an ecommerce expert. He launched his YouTube channel in 2016 and has grown it to over 200,000 subscribers. With more than 6 million collective views, he’s become one of the leading entrepreneurship content creators.
How Much Does eCom Blueprint 2.0 Cost?
eCom Blueprint costs $397 as a one-time fee. It includes a 14-day full refund policy if you view less than 10% of the content and haven’t joined the private Facebook group. Doing either disqualifies you from receiving a refund.
The course includes several benefits:
- Access to the private Facebook group, where students share successes and troubleshoot issues. Gabriel highlights this community as highly active and valuable.
- Contact information for his “dropshipping agent” to “reduce your production costs and shipping times”.
- Regular course updates.
eCom Blueprint 2.0 Curriculum
The course features 8 distinct modules. Each module covers a specific topic, allowing you to view them in any order while retaining full value.
Module 1: Mindset for Success
This opening module focuses on developing the proper business mindset. Gabriel teaches different approaches to thinking about yourself and your business, covering self-reliance, the importance of reading, and setting realistic expectations.
He explores psychological principles like The Compound Effect, explaining what it is, how to apply it, and how it’s helped him. Gabriel also provides personal book recommendations and encourages developing consistent reading habits.
This foundational module stands out since many courses skip the lifestyle and mentality components. Gabriel’s inclusion of this material is particularly valuable.
Module 2: Proved Product Selection
This module focuses entirely on product selection. Since the best products sell themselves, choosing correctly is crucial. Gabriel teaches effective research methods, covering product research, pricing strategies, and keyword analysis.
He introduces three key metrics for evaluating products: high demand, uniqueness, and low availability. Next, he demonstrates how to validate product demand through two methods. First, he shows how to analyze Facebook search results. Then he explains what to look for when purchasing from Alibaba to ensure quality and availability.
While this module provides solid value and makes excellent points, it could benefit from deeper exploration. Each video runs 10-20 minutes, leaving room for more comprehensive coverage.
Module 3: One-Product Store Creation
This module teaches Shopify store setup, beginning with brand development. Gabriel covers logo creation, naming, and vision development. This section emphasizes building a brand that sells products, rather than the typical approach of product-first stores.
Gabriel then covers the core store creation process, from website setup to image integration and app installation. This represents the standard guided walkthrough found in most courses.
This module lacks unique insights. While Gabriel delivers thorough Shopify instruction, the information isn’t particularly distinctive or valuable compared to other resources.
Module 4: Influencer Ads Academy
Gabriel dedicates this module exclusively to influencer marketing through Instagram. He covers extensive influencer marketing details, including page versus personal brands, hashtag research, and influencer vetting.
Gabriel delves into viral content strategies, explaining Instagram’s metrics for viral posts. He covers specific elements like comments, powerlikes, and engagement rates. Understanding these metrics can significantly boost your success.
Finally, Gabriel explains ad creation and publishing. He demonstrates the best apps for professional-looking ads, effective captions, and optimal promotion strategies. Since he focuses solely on influencer marketing, he teaches influencer communication, research, and partnership strategies.
This module delivers substantial value since few courses cover influencer marketing. Gabriel effectively teaches insider techniques while showcasing his own successful pages as proof of results.
Module 5: Facebook Ads Blueprint
Like the previous module, this section concentrates exclusively on Facebook ads. Gabriel covers everything from hashtag research to campaign creation.
One standout technique Gabriel teaches involves creating three PPE ads simultaneously. He demonstrates various split-testing methods to ensure ad success, focusing primarily on scaling strategies and reducing CPC while increasing clicks.
This module contains the course’s highest value. Gabriel’s strategies are sophisticated and highly scalable.
Module 6: Facebook Ads Blueprint 2.0
This updated section refreshes previously taught information with new strategies and Facebook algorithm changes. While brief, the information proves valuable due to its current relevance.
Module 7: Case Study 2.0
This updated module takes a livestream approach, with Gabriel critiquing businesses throughout. He identifies common dropshipping business flaws while demonstrating how to avoid them. Despite containing useful tips, this remains a brief module.
Module 8: Store Automation & Operations
The final module demonstrates business automation techniques. Gabriel begins by identifying areas requiring automation: customer service, bookkeeping, and order fulfillment. He shows how to hire qualified order handlers and set up automated email inquiry systems.
While shorter than other modules, this section contains useful information. The standout video covers email auto-responder setup. However, much of the content covers obvious solutions like hiring help, and he only explores two automation techniques. Given today’s software capabilities, he could teach considerably more.
Gabriel St-Germain’s Course Quality
eCom Blueprint demonstrates excellent course quality. The materials are practical, with worksheets that are concise yet informative. Each module includes several useful worksheets.
The audio and video quality are professionally produced. The audio is crystal clear, indicating professional microphone use. Video alternates between screen recordings and well-designed PowerPoint presentations. Gabriel clearly invested significant effort in creating this high-quality course.
Does eCom Blueprint 2.0 Deliver?
Gabriel St. Germain’s eCom Blueprint 2.0 fulfills its promises. Gabriel commits to teaching “A proven step-by-step blueprint for starting and scaling a profitable one-product store,” and the course delivers exactly that.
Gabriel provides comprehensive knowledge across the presented topics. The course addresses essential elements: marketing, advertising, and scaling. With its strong focus on sales and scaling, it positions you well for success.
Who Is eCom Blueprint 2.0 Best For?
This course best suits e-commerce beginners planning to launch dropshipping businesses. Gabriel excels at revealing insider techniques often omitted from other courses. However, he glosses over many technical walkthroughs. New entrepreneurs will find significant value here.
Experienced users can still discover new insights. While Gabriel’s course touches on advanced concepts, seasoned practitioners may find portions skippable. Though everyone can learn something new, not everyone will find proportional value.
Is eCom Blueprint 2.0 Worth The Money?
For its price point, the course offers good value for dropshipping newcomers.
Experienced users won’t find substantial value here. While Gabriel makes excellent points, particularly in the influencer module, it’s insufficient to justify the price. The course is brief at only 10 hours total. Experienced buyers are essentially paying $400 for a few hours of content.
That said, this course serves new dropshippers well. However, I recommend it only for those with technical familiarity with platforms like Shopify. Gabriel skips many technical aspects, such as sourcing products from Alibaba to your website. New users will find value, but those seeking sales and scaling insights will benefit most.
eCom Blueprint 2.0 Alternatives
Dropshipping is popular, offering numerous alternatives. Here are my top recommendations:
- 10 Dropshipping Strategies (Udemy) – This course costs 1/40th of Gabriel’s price while providing strong foundations and comprehensive understanding of supplier platforms like Alibaba, Aliexpress, and Oberlo. Consider this for supply-side dropshipping education.
- Shopify Platform (LinkedIn Learning)– LinkedIn Learning excels for topic-specific guidance. As a comprehensive online course hub, it features diverse learning opportunities.
Final Thoughts: Is eCom Blueprint Legit?
Gabriel creates an above-average course overall. His marketing modules on Facebook ads and influencer marketing are exceptionally strong and highly practical for business growth. However, the content is quite brief at only 10 hours total. Some Udemy courses offer more comprehensive content. While his information quality is solid, only specific audiences will find it valuable at this price point.
Pros
- Excellent Facebook Ads & Influencer Marketing modules
- Current, up-to-date information
- Strong emphasis on scaling
Cons
- Brief content at only 10 hours total
- High price point
