Seller Pro Academy is an Amazon FBA course that teaches you a step-by-step system to build a “successful and scalable business on Amazon”. Seller Pro Academy shows you how to build your very own online business from scratch, no experience required. It goes over successful habits, product discovery, sourcing, and PPC campaigns.
Seller Pro Academy comes with over 155 tutorials and features 19 modules of information. So, the only question is, is this course really worth the price? Let’s take a closer look at this Amazon FBA course to see if it measures up in this Seller Pro Academy review.
Ready? Let’s dive in!
Who Is Jonny Bradley?
Jonny Bradley, the course creator, is an author and entrepreneur in the United Kingdom. Jonny Bradley started out working at Apple in a sales position. After transitioning to corporate sales, Bradley found success with a couple of products listed on Amazon. After making money through FBA, Bradley then started teaching others with Seller Pro Academy and the One Product Strategy.
Now, Jonny Bradley focuses on growing his course and his Youtube channel. At the early stages of his Youtube career, Jonny Bradely’s videos had over 100k views. One of his videos even hit 1.1 million views 3 years ago. However, his channel now is a bit of a shell, only getting about less than 1k views per video.
Seller Pro Academy Pricing
The course costs $1,200.
Before you can even purchase Seller Pro Academy, though, you have to go through a 45-minute consultation call. There are no options for a payment plan.
It does come with a few bonuses, such as:
- Personal VIP support from Jonny Bradely
- Private mastermind group
- FBA specialist consultation
- Bi-weekly mastermind calls
Seller Pro Academy also features a 30-day money-back guarantee, which must be done over email.
Seller Pro Academy Modules
The course is split into 19 modules, with each module showing you a different step of building your Amazon FBA business.
Module 1: Introduction
This is just a basic introduction where Bradley talks about the course, joining the “10k & 100k club” and navigating the course website. There are 3 videos in the module.
Module 2: Success Habits Of The 100k Club
This is more of a mindset module, where Bradley explains the habits and mindset of successful online business owners. He goes over smashing your goals, preventing crises, and successful habits. Within these 4 videos, you’ll learn some good information and get motivated for your FBA business.
Module 3: Support Resources + Private Facebook Group
For module 3, Jonny Bradley shows you how to get the support details that comes with Seller Pro Academy. He shows you how to access the mastermind group, FBA specialist support consultant, join the Facebook group, use VIP email support, join the bi-weekly strategy calls, get personalized support, and get feedback. Seller Pro Academy comes with a lot of support, and module 3 mainly shows you how to take advantage of it.
Module 4: Required Foundations For An Amazon Seller Account
This is just one video that shows you the best way to set up your own business and use Amazon Seller central.
Module 5: Customer Dynamics
In this module, Bradley goes over the main reason people buy. He dissects buyer psychology and teaches you buying triggers, overview of solutions, customer needs, customer solutions, and product verification. Bradley is the first person to include an entire module purely on buyer psychology for an Amazon FBA course.
Module 6: Product Discovery
Product research is the focus of Module 6. With 12 videos, Jonny Bradley shows you everything you need to thoroughly research your product. He goes over research limits, checking for trends, Analyzing demand data, product discovery database, and different methods for product discovery. This module contains very useful information, and has some unique product discovery methods.
Module 7: Creating Irresistible Offers
Once you get an idea for your product, Bradley shows you how to validate them. He shows you how to evaluate the product, create offers, and validate its demand. Module 7 contains 5 videos total.
Module 8: Sourcing And Negotiating
This is the biggest module of the course. With 21 videos, Bradley shows you how to get your product bought and shipped as cheaply as possible. Jonny Bradley teaches you about Amazon fees, terminology, regulations, negotiating scripts, getting samples, bundles, trade assurance, shipping terms and process, freights, inspections, and VAT. Product sourcing isn’t easy, but Bradley has one of the best modules compared to any FBA course out there.
Module 9: Creating An Addictive Brand
To add branding to your product, Bradley goes over everything about creating a brand in 12 videos. He covers creating a brand vision, defining your brand voice, getting a trademark, designing your logo, packaging, and product inserts.
Module 10: Amazon Seller Account Setup
Module 10 shows you how to get your seller account created and start your first listing. He goes over UPC barcodes, creating product variations, gating & restrictions, and creating a shipping plan.
Module 11: Creating High Converting Product Images
Images are vital to your product’s success. In this module, Jonny Bradley not only goes over creating perfect images, but also how to create images that sell. He talks about the functional design formula, the theory of attention, clarity, consistency, and 3D renders.
Module 12: Constructing A High Converting Listing
For this module, you learn how to optimize your listing by copy, price, and SEO. Bradley goes over style guides, bullet points, descriptions, backend keywords, price points, and suppressed listings.
Module 13: The Product Launch
Your product is live, now Bradley shows you how to drive traffic towards it. He goes over launch strategies, PPC, social media, keyword ranking, and verified reviews. The product launch is very vital towards your product’s success.
Module 14: PPC Overview
In this module, Bradley goes over PPC ad campaigns. He talks about KPIs, KPMs, launch provisions, and the FBA ad strategy. Overall, Jonny Bradley gives you a solid understanding of PPC as a whole.
Module 15: Foundations | Amazon FBA Ads Strategy
In this module, Bradley goes more in-depth on the foundations of your FBA ads strategy. He goes over organic search keyword research, campaign manager, campaign structure, and competitor campaign creation.
Module 16: Build | FBA Ads Strategy
For module 16, you build upon the foundations you learned previously. Bradley shows you how to convert search terms to keywords, match target your campaign, and learn placement targeting. These are advanced PPC concepts that not many Amazon business courses touch upon.
Module 17: Accelerate | FBA Ads Strategy
Accelerate shows you how to start scaling your ads. Jonny Bradley goes over keyword ascension, match comparison, competitor ascension, and your optimization schedule. As stated before, these are some very advanced topics, and are incredibly valuable for any online business owner.
Module 18: Business As Usual
Module 18 shows you how to deal with problems that may arise within your Amazon FBA business. He talks about how to remove hijackers, deal with stock issues, resolve unfillable inventories, and create customer invoices. This module is very useful to deal with problems.
Module 19: Completion
This is just a quick, minute-long message from Bradley.
Seller Pro Academy Quality
Bradley produces Seller Pro Academy with very professional quality. The videos are mainly of Jonny Bradley talking while demonstrating a technical tutorial. There are times where he talks directly to you, with no screen visible. Overall, the audio and visual quality are very clear and demonstrate a lot of professionalism.
Seller Pro Academy also has tests at the end of each module for you to take. I found them to be quite useful, as it showed me concepts I don’t know as much as I thought I did. Additionally, the scripts he gives you when contacting suppliers are also very useful. Even the website you learn from is custom, and is very clean and easy to navigate.
Does Jonny Bradely Deliver?
Bradley promises to deliver a step-by-step system to build a “successful and scalable business on Amazon”. If you follow everything Bradley teaches, you will have a scalable Amazon FBA business. As such, Jonny Bradley absolutely delivers on this promise.
Seller Pro Academy contains some very advanced content for an FBA course. I was pleasantly surprised by the quality of the content. Bradley holds nothing back, and arms you with everything you need to know to create a successful Amazon FBA business.
Who Is Seller Pro Academy Best For?
Seller Pro Academy is best for anyone who’s looking to get into Amazon FBA. New entrepreneurs will find Bradely’s teaching to be very comprehensive. He teaches complex topics very smoothly, and anyone unfamiliar with FBA will find it very easy to learn.
Those looking for more advanced content will find it in Seller Pro Academy. He teaches things like buyer psychology, placement targeting, and match comparisons. There are very few Amazon FBA courses that cover this content.
Is Seller Pro Academy Worth The Price?
$1,200 is a lot of money. But in the case of Seller Pro Academy, it is worth the money.
There are many other courses out there that charge much more, and deliver much less. Jonny Bradley shows you some complex and unique topics that not many courses cover.
At the end of this course, you will know everything about FBA. If you want a premium course, this is it. Bradley’s course is a lot of money, but you get your money’s worth.
Seller Pro Academy Alternatives
FBA is a large industry that many new entrepreneurs are trying to break into. With that, there are plenty of other Amazon FBA courses out there for you to take advantage of from AMZ Formula to Freedom Ticket Amazon Course. Below are two of our favorite alternatives:
- The Last Amazon Course (Brock Johnson) – We reference this course in almost every FBA review that we do. And, for a good reason: it’s amazing. Johnson’s course teaches you the fundamentals of FBA for a very, very low cost. If you are on a budget, consider this course instead.
- Amazon FBA Empire Academy 2.0 (JT Franco) – Franco’s course is a premium course that teaches you everything about FBA. While it doesn’t have as many advanced topics as Seller Pro Academy, it contains some very useful consulting and 1-on-1 coaching. If you already understand PPC but want personal help, consider Franco’s course.
Our Final Thoughts: Seller Pro Academy
Seller Pro Academy is a very, very good course. While it does have a big price tag, it delivers on every dollar you spend. Jonny Bradley teaches you some unique and valuable topics not found in other courses. It’s produced with very professional quality, and contains a vast amount of content. If you are looking for a course that shows you everything surrounding FBA, Seller Pro Academy is it.
- Unique, advanced topics
- Professional course quality
- Very valuable content
- A bit pricey