Dropship Lifestyle (also written as Drop Ship Lifestyle) is a dropshipping course developed by Anton Kraly. Widely considered one of the top dropshipping courses available, it earned recognition as the best e-commerce course by Shopify in 2017. While Dropship Lifestyle previously held Shopify-approved status, it appears to no longer maintain this designation at the time of writing, though no information explains why this title was revoked.
The Drop Ship Lifestyle course centers on building profitable stores that require minimal maintenance. Beyond basic training, Dropship Lifestyle emphasizes community engagement, promising ongoing peer support, exclusive events, niche validation services, and comprehensive assistance.
The Dropship Lifestyle dropshipping course covers every aspect of building a successful dropshipping business — from niche research and store creation to traffic generation and profit optimization.
But does this course live up to its bold promises? What’s the real cost of Dropship Lifestyle? Is Dropship Lifestyle actually legitimate? We’ll answer all these questions in our comprehensive Drop Ship Lifestyle review!
Who Is Anton Kraly?
Anton Kraly is an accomplished digital entrepreneur who transformed a cookie sales business into a thriving e-commerce operation. Following his initial success, he pivoted to selling high-ticket items like furniture, scaling his business significantly from there.
Today, Kraly operates multiple seven-figure businesses while maintaining the laptop lifestyle he promotes during his dropship lifestyle retreats. He launched Dropship Lifestyle after countless people inquired about the secrets behind his remarkable success.
Dropship Lifestyle Pros
- High-quality course production
- Comprehensive, detailed explanations
- Custom PowerPoints and infographics
Dropship Lifestyle Cons
- Drastically overpriced
- Lacks unique or advanced strategies
- Numerous cheaper alternatives exist
- Questionable money-back guarantee terms
Dropship Lifestyle Pricing
What’s the price tag for Drop Ship Lifestyle? The course offers three distinct pricing tiers.
The Premium+ package runs $4,997, including Dropship Lifestyle access, a pre-built storefront, and three months of private coaching sessions.
The Ultimate package costs $8,997, featuring everything in Premium+ plus the inbox funnels course, six months of private coaching, and six months of ready-made content marketing.
The Unlimited package carries a hefty $25,000 price tag, bundling all Ultimate features with lifetime private mentorship, 12 months of pre-made content marketing, and exclusive tickets to the Drop Ship Lifestyle community retreat.
The premium package represents the most affordable option that Dropshipping Lifestyle provides.
Dropship Lifestyle doesn’t offer payment plans. While they provide a 30-day money-back guarantee, the refund policy comes with strict conditions:
Refund eligibility requires completing these action items within 30 days: 1) Selecting a Niche, 2) Finding 20 suppliers, and 3) Building a Website.
Since the policy states you must be “eligible” for consideration, the final refund decision likely rests entirely with Dropship Lifestyle.
Dropship Lifestyle Modules
The Dropship Lifestyle online course contains eight comprehensive modules, each targeting a specific aspect of your dropshipping journey.
Module 1: Overview
This introductory module features Kraly presenting the foundations of Dropship Lifestyle. He covers e-commerce dropshipping business model fundamentals, Shopify basics, explaining dropshipping mechanics, revenue generation, and associated costs.
Unlike typical dropshipping courses, Kraly discusses actual business foundations, exploring different entity classifications (LLC, S Corp, etc.). He concludes by offering lifestyle advice about dropshipping as a career path. This module delivers substantial content with genuinely useful guidance that, combined with proper niche selection, provides a solid foundation for your online business.
Module 2: Niche Selection
This module focuses entirely on choosing profitable niches. Kraly explains the essential metrics for evaluating winning niches for your online business, covering competitor research, pricing strategies, marketing budgets, product dimensions, and target market analysis. Successful money-making requires smart niche selection.
Kraly provides comprehensive information for making well-informed niche decisions. This crucial module holds nothing back, including an important discussion about passion versus profit and common pitfalls that trap new dropshippers during niche selection.
Module 3: Market Research
This module expands on previous concepts by diving deep into market research techniques. Anton Kraly covers identifying e-commerce price points, analyzing product listing advertisements, calculating profit margins, tracking market demand, and building your comprehensive “master list.”
He primarily focuses on target market identification, research methodologies, and competitive analysis of other dropshipping businesses. This module delivers valuable information, with Anton Kraly effectively demonstrating proper research techniques and sharing several current market research strategies.
Module 4: Creating Your Website
This module handles the technical aspects of website creation. Kraly walks through the entire website development process while mentioning their paid website-building service. He covers Shopify store construction, domain name setup, dropship product collection organization, and email domain configuration.
While this represents standard technical instruction found in most online courses, Kraly approaches it with impressive depth. Since website visitors subconsciously evaluate your dropshipping store’s credibility, professional appearance directly correlates with pricing power. He thoroughly examines every component of building a complete website and email system.
Module 5: Getting Drop Shippers
Anton Kraly demonstrates effective product sourcing in this module. He covers supplier ranking systems, supplier directory creation, distinguishing between reliable and problematic suppliers, supplier relationship management, and proper approach strategies.
Kraly then addresses maintaining positive supplier relationships and provides ready-to-use scripts. This section proves quite valuable, teaching essential negotiation skills for dropshippers, supplier directory navigation, and deal structuring using the “Anton method.”
Module 6: Get Traffic
With your store operational, Kraly demonstrates traffic generation strategies. He explains Google Ads account setup, social media traffic direction, and affiliate link tracking implementation. He touches on his dropshipping methodology and influencer marketing, providing enough detail for solid understanding.
Kraly concludes with retargeting strategies (termed ‘Omnipresent’) and his hourglass funnel concept. While this module contains useful information, it feels incomplete. Notably, Kraly doesn’t thoroughly cover keyword research, which represents a critical component of paid traffic success.
Module 7: Optimize for Conversions
Here’s where Dropship Lifestyle becomes more sophisticated. Kraly emphasizes conversion rate optimization to boost sales, demonstrating store optimization, urgency creation, online review acquisition, bounce recovery, usability improvement, and competitor analysis.
While Kraly shares helpful store optimization insights for maximizing conversions, he omits advanced scaling strategies commonly used in dropshipping businesses, such as A/B split testing methodologies.
Module 8: Automation
The final automation module teaches business automation techniques. Kraly explains automation implementation, abandoned cart recovery scripts, Google Sheets automation, order tracking systems, and content distribution methods.
He emphasizes outsourcing as automation’s counterpart — the complete course content in this module helps your dropshipping business generate revenue.
Following Kraly’s automation advice will significantly reduce your workload. He simplifies the customer buying journey visualization, which can help recover lost sales. The software and tutorials he demonstrates provide genuine utility.
Dropship Lifestyle Course Quality
Dropship Lifestyle maintains exceptional course quality. Anton Kraly invests considerable time and effort into creating polished videos and website presentation. Overview videos feature Kraly speaking directly to viewers with supporting infographics. Technical tutorials use clear screen recordings with excellent audio and visual quality.
Dropship Lifestyle features extensive custom iconography and educational materials. Kraly delivers information through PowerPoint presentations featuring custom maps, images, and icons created specifically for this course. Kraly clearly prioritizes high production values throughout Dropship Lifestyle.
Does Anton Kraly Deliver?
Kraly promises comprehensive Shopify store creation training — and Dropship Lifestyle delivers on this promise. He covers everything needed for successful Shopify store development. While success isn’t guaranteed, Dropship Lifestyle properly prepares you for online store profitability and maintains complete legitimacy.
Who Is Dropship Lifestyle Best For?
Dropship Lifestyle works best for complete dropshipping newcomers. Kraly excels at providing thorough overviews for every module and concept. For beginners unfamiliar with suppliers, fulfillment, and related concepts, Kraly’s pacing proves perfect — he explains every concept with exceptional thoroughness.
However, more advanced students may find this course somewhat stale. While Kraly introduces some advanced concepts, those seeking greater rigor will find the coverage insufficient. He often mentions complex topics without deep exploration. He also discusses high-ticket dropshipping, positioning it as the four secrets behind his dropshipping success stories.
Is Kraly’s Course Worth the Price?
Dropship Lifestyle’s cheapest package costs $4,997.
$4,997 — nearly the cost of a vehicle, or seed money for your online store.
Anton Kraly offers no justification for this astronomical price. While his course shows quality, it’s not the industry’s best dropshipping course, and it’s definitely not worth $4,997.
Several areas reveal Anton Kraly’s limitations: A/B split testing, Google keyword research, and SEO optimization. A $5k course must comprehensively cover every dropshipping aspect with unmatched expertise — something Anton Kraly fails to achieve.
His course offers nothing beyond typical thousand-dollar alternatives. Adding insult to injury, after paying this premium, Anton Kraly continues upselling by offering paid website-building services.
Anton Kraly’s course value doesn’t justify even the base pricing tier. This pricing disconnect may explain why Shopify no longer approves the course.
Dropship Lifestyle Alternatives
Dropshipping enjoys massive popularity with abundant free training available, creating numerous alternatives to Dropship Lifestyle. Here are several top recommendations:
Ecom Success Academy: Adrian Morrison’s excellent dropshipping course maintains official Shopify Education partner status — a distinction Anton Kraly previously held. At half Dropship Lifestyle’s cost, Morrison’s course covers more topics than Anton Kraly’s, including email marketing. However, no refund policy exists.
Ecom Elites: Franklin Hatchett’s course delivers excellent value for your online business. For beginners seeking minimal entry costs, this represents an ideal choice. It covers essential modules while offering unique content like organic SEO and Instagram marketing. At $197, Ecom Elites teaches comprehensive dropshipping fundamentals plus Google Ads training.
Our Final Verdict: Dropship Lifestyle
Anton Kraly creates a solid course built on genuine success experience. It provides reasonable content volume, teaches valuable information, maintains excellent production quality, and includes Drop Ship Lifestyle retreat access. However, Anton Kraly’s course completely fails to justify its exorbitant pricing.
His course lacks the unique and advanced content necessary to warrant these charges. This course might succeed at $1,000, but the severe overpricing makes it impossible to recommend. It demands too much while delivering too little value.
